Original Source: Ad Age
New package symbol will help flushers know when it's cool to flush and when it's not.
The spirits industry has long had the Foundation for Advancing Alcohol Responsibility. Now the wipes business has its equivalent, the Responsible Flushing Alliance. Its mission: fighting the wanton bathroom behavior that leads to fatberg...
Consumers Are Flushing Too Many Items Not Designed to Be Flushed
News Release FOR IMMEDIATE RELEASECARY, N.C. (May 31, 2018) – INDA and EDANA, the leading global trade associations representing consumer wipes manufacturers and supply chains, announce publication of an update to their strict guidelines for labeling of non-flushable wipes and for...
INDA-MEWEA “Don’t Flush Baby Wipes” Pilot Public Education CampaignFinal ReportApril, 2015
INDA, the Association of the Nonwoven Fabrics Industry, and the Maine Water Environment Association (MEWEA; formerly known as the Maine WasteWater Control Association [MWWCA]), jointly committed to conduct a pilot consumer education campaign in Maine. This...